Joao Pessoa City Guide

Local dishes like tapioca, carne de sol, and seafood are easy to find. There's a good range of international food, including Italian and Japanese. Vegetarian and vegan options are growing. Some places stay open late on weekends, but 24/7 food options are rare outside fast-food chains.

Nightlife centers around Tambaú and Manaíra with bars, pubs, and some live music. The vibe is lively but relaxed.

Coffee scene mixes traditional and emerging specialty shops. Brazilians prefer strong, sometimes sweet coffee. Third-wave coffee is growing but limited.

A 10% service charge is often added to restaurant bills but is optional. Tipping for taxis is usually rounding up. Other services are tipped at your discretion.

SIM cards are sold in malls, carrier stores, and some pharmacies. Major providers are Vivo, Claro, and TIM. Registration usually requires a Brazilian CPF, but some tourists can use passports with extra steps. eSIM is limited.

Cleanliness is good in tourist and richer areas but varies elsewhere. Waste collection is regular, though litter can appear after events.

Many pharmacies and some convenience stores are open 24/7. Night clinics are rare. Some fast food and snack bars stay open late.

Supermarkets like Carrefour, Extra, Atacadão, and Bem Mais carry a good range of local and some imported goods. Fresh markets offer local fruits and veggies. Supermarkets open from early morning to late evening, but hours shorten on Sundays and holidays.

Most places accept credit and debit cards, especially restaurants and supermarkets. Cash is still needed for small vendors, markets, and some public transport.

ATMs from Banco do Brasil, Caixa Econômica Federal, and Bradesco are common in banks and malls. International withdrawal fees vary by your bank and the ATM used.

João Pessoa has reputable private local schools but few international schools. Portuguese is the main language of instruction. Admissions follow the Brazilian academic calendar with enrollment at year start.

The community is growing but small. Coworking spaces are main social spots. Online groups exist but events are rare.

Parks like Parque da Lagoa and Parque Arruda Câmara provide good green spaces with shaded paths, ideal for walking and running.

The beachfront promenade is popular and safe for running with scenic views. Local groups and races are common.

Several gym chains operate with multiple locations around the city.

Tennis and padel courts exist mostly in private clubs. Rentals and bookings usually require membership or advance arrangement.

Padel courts are present mainly at clubs with coaching options.

Several yoga studios offer common styles like Hatha and Vinyasa with mostly drop-in classes. English-speaking instructors are limited.

Many gyms offer Brazilian Jiu-Jitsu, Muay Thai, Boxing, and Capoeira. Some drop-in classes available; English-speaking instructors are rare.

No skiing due to tropical climate.

Kayaking, paddleboarding, and sailing are common, especially in calm waters. Rentals and tours are available year-round.

Surfing spots range from small waves at urban beaches to better breaks at nearby spots. Water is warm year-round, with best waves in rainy season. Good for beginners and intermediates.

Diving is available around natural pools with good visibility and diverse marine life. Most sites are beginner-friendly. Equipment rentals and certification courses are offered.

Public hospitals offer free care but may have long waits and limited English speakers. Private hospitals like Hospital da Unimed and Hospital Santa Joana provide better service, usually requiring insurance. Pharmacies are common and many operate 24/7.

Tap water is generally not safe to drink. Stick to bottled water.

The city offers family-friendly parks with playgrounds and several cafés that welcome kids. Baby supplies are widely available. Attractions include the local aquarium, zoo, and beaches safe for families.

Generally tolerant and accepting, especially in tourist areas. Some safe spaces and annual Pride events exist.

Many pet-friendly cafes and accommodations. Veterinary clinics and pet stores are easy to find. Beaches and parks are good for dog walking.